Pleasing, the line developed with a mission to blur boundaries, operates quite differently from most other celebrity brands. Firstly, if you weren’t paying attention you’d have no idea the actor and singer Harry Styles was behind it. There is also no rhyme or rhythm as to how, when, or what products are released. Regardless, while ultimately the products are created to “excite the senses,” the formulations are results-driven. Case in point, the Acid Drops Lucid Overnight Serum. It incorporates sustainably sourced hibiscus acid, from a cooperative in Burkina Faso, to resurface and brighten the skin brilliantly.
In 2020, when Pharrell Williams, the musician, producer, and all-round cultural entrepreneur and tastemaker, launched his skin-care line, Humanrace, the products sold out in under 24 hours— and with good reason. Created in conjunction with the esteemed doctor Elena Jones, Pharrell’s own personal dermatologist, it came out of the gates with solid skin-care formulation credentials. As did the recent expansion into suncare: a sublime refillable line for all skin tones that Williams hopes will remind everyone of the importance of SPF, regardless of the season.