FASHION FINDER: Kylie Jenner, Taylor Swift, and Selena Gomez are huge fans of Doen dresses this summer: shop our best sale finds here

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Unless you’ve been living under a rock you’ll have seen plenty of puff sleeve dresses in the last couple of summers. But nobody does it quite like Doen. Just ask the likes of Taylor Swift, Kylie Jenner and Selena Gomez! 

The label has released a new season version of their beloved ‘Bijou’ dress and it’s seriously worth splashing a bit more cash than you normally would.

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An autumnal take on the label’s iconic ‘Bijou’ dress. The cotton poplin fabric moves beautifully, plus variations of this dress have been worn by Millie Mackintosh and Lily Aldridge. 

Wear it with knee boots or some suede Birkenstock clogs, as well as a cosy knit layered over the top. Perfect for Pumpkin Spice Latte season! 


The 'Bijou' dress is guaranteed to become your best friend, since you can style it up or down depending on the occasion

The ‘Bijou’ dress is guaranteed to become your best friend, since you can style it up or down depending on the occasion  

Sisters Margaret and Katherine Kleveland launched the label in 2016, and the ‘Bijou’ dress first made an appearance in 2019. 

It’s since become a favourite amongst influencers and celebrities alike, thanks to its puffy sleeves, smocked bodice and ankle length skirt. 

But if we can’t quite convince you to part ways with £398, the good news is there are plenty of lookalikes out there from as little as £20… 

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Free People’s boho vibe is a great match for Doen. 

The ‘Oasis’ dress in this print has sold out on several other sites, but we’ve tracked it down in the sale at Asos. 

Run, don’t walk… 


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Pretty florals and puff sleeves for £25. Not too shabby!  


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The sleeves on this Kitri dress are a close match for the real deal Doen. Get it before it’s gone!  


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A short sleeve take on the Prairie style. The smocked bodice will fit you perfectly, and this trend isn’t going to go away so you’ll be digging it out next summer too!   


Or perhaps we can tempt you to snap up some of our favourite Doen sale picks from NET-A-PORTER instead? You can’t argue with up to 60% off! 

 Fashion Finder’s top sale picks

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This Edwardian-inspired dress has been a big hit with fashion editors and influencers. Red will add a welcome pop of colour to your wardrobe, and you can team it with autumnal hues of camel and tan. 


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Broderie anglaise? Frills? 60% off? This delicate top certainly ticks all our boxes. 

There’s a full size range in stock (XXS to XXL and it’s also available in burgundy.  


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Did you know that Doen does knitwear too? This fancy Fair Isle design has been worn by Lily Collins and is spot on as we head into the colder months.